Blogs

Get the latest updates, some fun facts, and all things tech for the world of Consumer Product Goods. We bring to you a combination of technological advancements coupled with AI ML-powered algorithms to boost your sales.

  • From Shelf to Sale: Mastering Retail Execution in the Consumer Goods Landscape

    Retail execution is a critical component in the consumer goods industry, influencing everything from product visibility to sales performance. In a…
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  • Optimize, Forecast, Succeed: The Role of Advanced DMS in Modern Inventory Management

    Brands often face significant challenges with their Inventory Management. Once products reach distributors or super stockists, visibility into product movement often…
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  • Winning the Shelf War: How to Avoid Costly Merchandising Mistakes

    Every day, across the retail sector, a battle for customers’ attention unfolds on every shelf in every store. It’s a widely…
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  • Planogram Compliance 101: How to Ensure Your Products Shine on the Shelf

    Your planogram is more than just a layout; it’s a strategic asset that significantly influences your sales performance. A well-designed planogram…
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  • Streamlining the Order-to-Cash Process in Consumer Goods

    In consumer goods distribution operations, the order-to-cash (O2C) process stands as a critical pillar, encompassing everything from receiving a customer’s purchase…
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  • Avoiding Critical Pitfalls in Trade Promotion Management

    Trade promotions are a vital component of marketing strategies for businesses in the retail, CPG (consumer packaged goods), and manufacturing sectors….
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  • Harnessing Image Recognition Technology: A Game-Changer for Modern Retail

    In 2023, CGP retailers faced a staggering 7.4% loss in sales, amounting to $82 billion in missed revenue due to stock-outs….
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  • A Complete Guide to Route Optimization Solution for Consumer Goods Companies

    The consumer goods game is all about speed and efficiency! And this is where Dynamic Route Optimization (DRO) is here to…
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  • Eyes on the Aisles: Overcoming Barriers to Retail Image Recognition Success

    The retail market for AI solutions will surge to $23.32 billion by 2027 from $5.06 billion in 2021, and especially computer…
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  • Trade Promotions Decoded: Strategies for Sustainable Growth for Consumer Goods Companies

    Trade promotions in the consumer goods industry are increasingly being driven by technological advancements and innovations.
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  • preseller strategies

    Maximizing CPG Sales: Leveraging Field Force Automation and Pre-Selling Strategies

    Every morning at supermarkets, field force agents walk around the stores with their tablets, checking inventory and placing orders for low-stock…
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  • Distribution management system

    A Guide for CPG Brands to Eliminate Stockouts and Boost Efficiency with DMS Solutions

    CPG companies face significant challenges regarding inventory control, especially avoiding stockouts. However, by implementing a DMS solution, businesses can overcome these…
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