{"id":10641,"date":"2023-09-12T04:05:33","date_gmt":"2023-09-12T04:05:33","guid":{"rendered":"https:\/\/ivymobility.com\/?post_type=blog&#038;p=10641"},"modified":"2024-09-13T07:52:25","modified_gmt":"2024-09-13T07:52:25","slug":"transforming-cpg-direct-store-delivery-with-ai-for-improved-efficiency","status":"publish","type":"blog","link":"https:\/\/ivymobility.com\/pt\/blog\/transforming-cpg-direct-store-delivery-with-ai-for-improved-efficiency\/","title":{"rendered":"Transformando a entrega direta na loja de CPG com IA para maior efici\u00eancia"},"content":{"rendered":"<p>A entrega direta na loja (DSD) \u00e9 uma abordagem log\u00edstica crucial na qual os produtos s\u00e3o transportados diretamente do fabricante ou distribuidor para a loja de varejo. O DSD garante que as lojas tenham consistentemente os produtos certos em estoque para atender prontamente \u00e0s demandas dos clientes. Curiosamente, dentro do DSD, o setor de Van Sales est\u00e1 mostrando uma promessa significativa. Prev\u00ea-se que experimente um crescimento substancial, com previs\u00f5es indicando que ultrapassar\u00e1 a marca de US$ 200 mil milh\u00f5es at\u00e9 2029, a uma taxa composta de crescimento anual (CAGR) de 3,9%.<\/p>\n\n\n\n<p>Outras pesquisas mostram que a Europa \u00e9 atualmente o maior mercado para vendas de vans, com a\u00e7\u00f5es de 56%. A procura pelas vendas de carrinhas aumentou devido ao aumento das compras no com\u00e9rcio eletr\u00f3nico, o que aumentou a necessidade de entregas de mercadorias no \u00faltimo quil\u00f3metro. A Europa depende do transporte rodovi\u00e1rio, que representa 75% de movimenta\u00e7\u00e3o de mercadorias no interior. Para melhorar as capacidades destes sistemas avan\u00e7ados, as empresas est\u00e3o a aproveitar a IA.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>A intelig\u00eancia artificial (IA) est\u00e1 revolucionando o DSD.<\/strong><\/h4>\n\n\n\n<p>Por\u00a0<strong><a href=\"https:\/\/ivymobility.com\/pt\/ebooks\/ai-trends-2023-reshaping-cpg-operation\/\">incorporando IA<\/a><\/strong>\u00a0no DSD, tornamos solu\u00e7\u00f5es digitais inteligentes, eficientes, precisas e sustent\u00e1veis. Recursos como um mecanismo de recomenda\u00e7\u00e3o baseado em IA oferecem aos seus representantes de vendas ou entrega os SKUs certos para promover no final de cada visita \u00e0 loja de varejo. Essas solu\u00e7\u00f5es DSD alimentadas por IA prometem aumentar as vendas e a lucratividade. Essas solu\u00e7\u00f5es podem ajudar a:<\/p>\n\n\n\n<p><strong>1. Otimize rotas<\/strong><\/p>\n\n\n\n<p>Otimize rotas DSD considerando condi\u00e7\u00f5es de tr\u00e1fego, janelas de entrega e disponibilidade de produtos. Pode ajudar a reduzir os prazos de entrega e o consumo de combust\u00edvel. A inclus\u00e3o de rastreamento GPS, mapas e recursos de localiza\u00e7\u00e3o ajuda a empresa a rastrear a localiza\u00e7\u00e3o em tempo real dos agentes da for\u00e7a de campo, garantindo produtividade m\u00e1xima.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ivymobility.com\/wp-content\/uploads\/2023\/09\/stock-inv.jpg\" alt=\"an\u00e1lise de dados cpg\"\/><\/figure>\n\n\n\n<p><b>2. Preveja a demanda<\/b><\/p>\n\n\n\n<p>Utilizar IA para processar dados de vendas pode ajudar a prever a demanda por v\u00e1rios produtos da loja. Uma an\u00e1lise aprofundada das informa\u00e7\u00f5es garante que as lojas tenham os produtos certos para atender \u00e0 demanda dos clientes.<\/p>\n\n\n\n<p><b>3. Gerencie o estoque<\/b><\/p>\n\n\n\n<p>O software Direct Store pode ajudar a gerenciar e <strong><a href=\"https:\/\/ivymobility.com\/pt\/Blog\/optimizing-distribution-management-transforming-inventory-control-in-the-consumer-packaged-goods-industry\/\">rastrear n\u00edveis de estoque<\/a><\/strong> em cada loja para evitar rupturas de estoque e reduzir o desperd\u00edcio de produtos com prazo de validade mais curto.<\/p>\n\n\n\n<p><b>4. Rastreie ativos<\/b><\/p>\n\n\n\n<p>Esses softwares v\u00eam com recursos avan\u00e7ados de rastreamento, que ajudam a identificar a localiza\u00e7\u00e3o de ativos como caminh\u00f5es e paletes. Essas informa\u00e7\u00f5es podem melhorar a efici\u00eancia, rastrear vendedores e prevenir roubos.<\/p>\n\n\n\n<p>A Ivy Mobility se destaca como fornecedora l\u00edder de tecnologia de IA no <strong><a href=\"https:\/\/ivymobility.com\/pt\/direct-store-delivery\/\">Entrega direta na loja CPG<\/a><\/strong> (DSD). Com uma rica hist\u00f3ria como pioneira em tecnologia de bens de consumo embalados, a Ivy fornece uma gama abrangente de solu\u00e7\u00f5es tecnol\u00f3gicas que aproveitam a IA para aprimorar as opera\u00e7\u00f5es de DSD. Nossa solu\u00e7\u00e3o de n\u00edvel empresarial foi projetada para elevar as opera\u00e7\u00f5es DSD em termos de efici\u00eancia, precis\u00e3o e sustentabilidade.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ivymobility.com\/wp-content\/uploads\/2023\/09\/cpgdsd.jpg\" alt=\"an\u00e1lise de dados cpg\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Transformando entregas e vendas com Ivy Mobility&nbsp;<\/strong><\/h4>\n\n\n\n<p>Como pr\u00e1tica regular, os vendedores de vans depositam os pagamentos em uma m\u00e1quina de dep\u00f3sito em dinheiro pr\u00f3xima no final do dia. Por\u00e9m, essas contas s\u00e3o calculadas manualmente no dia seguinte ou consolidadas no final da semana. Isso leva a erros de c\u00e1lculo cont\u00e1beis ou \u00e0 necessidade de mais dinheiro. Para evitar isso, a Ivy Mobility desenvolveu uma reconcilia\u00e7\u00e3o automatizada de final de dia que ajuda os agentes da for\u00e7a de campo a reconciliar contas no final de cada dia. Aqui est\u00e3o alguns exemplos espec\u00edficos de como a Ivy Mobility melhorou&nbsp;<strong><a href=\"https:\/\/ivymobility.com\/pt\/Blog\/empowering-presellers-for-improved-efficiency-and-growth-in-direct-store-delivery\/\">Opera\u00e7\u00f5es DSD<\/a><\/strong>&nbsp;para nossos clientes existentes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A&nbsp;<strong><a href=\"https:\/\/ivymobility.com\/pt\/case-study\/top-wine-and-spirit-manufacturer-automates-merchandising-activities-for-cost-savings-and-reduced-oos\/\">empresa de bebidas<\/a><\/strong>&nbsp;usa solu\u00e7\u00f5es Ivy Mobility para otimizar suas rotas DSD e pode reduzir os prazos de entrega em 10%.<\/li>\n\n\n\n<li>A&nbsp;<strong><a href=\"https:\/\/ivymobility.com\/pt\/case-study\/route-to-market-transformation-of-a-leading-cooking-oil-brand-to-boost-sales-and-improve-margins\/\">varejista de alimentos<\/a><\/strong>&nbsp;usa solu\u00e7\u00f5es Ivy Mobility para prever a demanda de produtos em cada loja. O varejista poderia reduzir suas rupturas de estoque em 5% e aumentar as vendas em 2%.<\/li>\n\n\n\n<li>A&nbsp;<strong><a href=\"https:\/\/ivymobility.com\/pt\/case-study\/leading-food-and-beverage-manufacturer-uses-ivy-direct-store-delivery-for-apac-expansion\/\">fabricante de alimentos usa solu\u00e7\u00f5es Ivy Mobility<\/a><\/strong>&nbsp;para rastrear a localiza\u00e7\u00e3o de seus caminh\u00f5es e paletes. O fabricante melhorou sua efici\u00eancia em 15% e reduziu o roubo em 20%.<\/li>\n<\/ul>\n\n\n\n<p>Acima est\u00e3o alguns exemplos que destacam como as solu\u00e7\u00f5es Ivy Mobility podem elevar as opera\u00e7\u00f5es de entrega direta na loja (DSD). \u00c0 medida que a IA continua a avan\u00e7ar, as solu\u00e7\u00f5es da Ivy Mobility tornar-se-\u00e3o ainda mais robustas e flex\u00edveis.<\/p>\n\n\n\n<p><a href=\"https:\/\/ivymobility.com\/pt\/request-demo\/\"><b>Agende uma demonstra\u00e7\u00e3o<\/b><\/a> conosco para ver nossas solu\u00e7\u00f5es em a\u00e7\u00e3o.<\/p>","protected":false},"featured_media":10645,"template":"","meta":{"_acf_changed":true,"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false},"categories":[14],"class_list":["post-10641","blog","type-blog","status-publish","has-post-thumbnail","hentry","categories-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Transforming CPG Direct Store Delivery with AI for Improved Efficiency<\/title>\n<meta name=\"description\" content=\"Direct store delivery (DSD) 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