{"id":1541,"date":"2021-12-23T10:50:47","date_gmt":"2021-12-23T10:50:47","guid":{"rendered":"https:\/\/elb-ivydev-website-01-1023820660.ap-south-1.elb.amazonaws.com\/?post_type=casestudies&p=1541"},"modified":"2024-06-01T18:01:23","modified_gmt":"2024-06-01T18:01:23","slug":"leading-omani-beverage-distributor-uses-ivy","status":"publish","type":"casestudies","link":"https:\/\/ivymobility.com\/fr\/casestudies\/leading-omani-beverage-distributor-uses-ivy\/","title":{"rendered":"Le principal distributeur omanais de produits de grande consommation met en \u0153uvre Ivy pour rationaliser les processus de vente et fonctionner efficacement"},"content":{"rendered":"

L'un des principaux distributeurs franchis\u00e9s de produits PepsiCo dans le Sultanat d'Oman a mis en \u0153uvre Ivy pour num\u00e9riser ses processus de vente. Ils disposent de sept lignes de production qui conditionnent les boissons en canettes, en bouteilles PET, en bouteilles en verre non consign\u00e9es et en jus Tetra Pack. Ils commercialisent \u00e9galement des collations telles que des chips Lays, des Doritos, etc., ainsi que la gamme de produits alimentaires Quaker.<\/p>\n\n\n\n

Le distributeur renomm\u00e9 disposait auparavant d\u2019une solution Route-to-market sur site depuis plus de 8 ans. Cependant, leur activit\u00e9 dans le pays \u00e9tait en croissance et la dynamique commerciale devenait complexe. Les inefficacit\u00e9s de leur syst\u00e8me existant devenaient des obstacles \u00e0 leur croissance.<\/p>\n\n\n\n

D\u00e9fis commerciaux<\/strong><\/h3>\n\n\n\n

L\u2019un des probl\u00e8mes les plus difficiles du distributeur \u00e9tait le syst\u00e8me d\u2019approbation des sous-distributeurs. L'autorisation des nouveaux sous-distributeurs comprenait plus de 70 niveaux d'approbation dans la hi\u00e9rarchie. La mise en place d'un syst\u00e8me compatible avec 70 niveaux de m\u00e9canisme d'approbation \u00e9tait impossible avec leur solution existante. De plus, le syst\u00e8me ne permettait pas de cr\u00e9er des programmes ni d'organiser des promotions tout au long de l'ann\u00e9e.<\/p>\n\n\n\n

La solution sur site pose \u00e9galement le d\u00e9fi d\u2019une \u00e9volutivit\u00e9 limit\u00e9e et, g\u00e9n\u00e9ralement, les co\u00fbts de mise en \u0153uvre et de maintenance d\u00e9passent le co\u00fbt de la solution. Les commerciaux transportaient au travail des appareils lourds, incompatibles avec d\u2019autres syst\u00e8mes, comme les syst\u00e8mes d\u2019exploitation Android ou iOS.<\/p>\n\n\n\n

Sans oublier que l\u2019interface utilisateur non r\u00e9active de la solution entra\u00eene l\u2019absence d\u2019un syst\u00e8me convivial et intuitif.<\/p>\n\n\n\n

Notre solution<\/strong><\/h3>\n\n\n\n

Nous avons identifi\u00e9 une mani\u00e8re unique de relever les d\u00e9fis auxquels le distributeur est confront\u00e9, en utilisant un m\u00e9lange de diverses solutions sous notre \u00e9gide. Notre expertise sur des plateformes comme AWS et Salesforce nous a donn\u00e9 un avantage dans ce cas.<\/p>\n\n\n\n

Notre solution de comptabilit\u00e9 d'itin\u00e9raire bas\u00e9e sur le cloud (Syst\u00e8me de gestion de distribution<\/a>), construit sur la plateforme AWS, a \u00e9t\u00e9 sugg\u00e9r\u00e9 au distributeur pour g\u00e9rer ses op\u00e9rations commerciales de bout en bout.<\/p>\n\n\n\n

Notre Livraison directe en magasin<\/a> ou l'application mobile Sales Force Automation a fourni une interface simple mais conviviale aux commerciaux. La solution a \u00e9t\u00e9 enti\u00e8rement int\u00e9gr\u00e9e au syst\u00e8me back-office, offrant une visibilit\u00e9 en temps r\u00e9el.<\/p>\n\n\n\n

Nous avons int\u00e9gr\u00e9 ces solutions \u00e0 la plateforme Salesforce pour prendre en charge les approbations multi-niveaux requises par le distributeur. Le flux de donn\u00e9es des syst\u00e8mes AWS vers l'environnement Salesforce devait \u00eatre transparent pour que les superviseurs et les repr\u00e9sentants du distributeur puissent les valider. C'\u00e9tait la premi\u00e8re fois que nous int\u00e9grions un syst\u00e8me AWS dans une solution Salesforce pour prendre en charge le flux de donn\u00e9es bidirectionnel.<\/p>\n\n\n\n

L'ensemble du projet a dur\u00e9 environ neuf mois et comportait 3 phases diff\u00e9rentes. Nous avons mis en service notre solution pr\u00eate \u00e0 l'emploi au cours des 3 premiers mois, suivie des personnalisations requises au cours des 3 mois suivants. La derni\u00e8re phase consistait \u00e0 mettre en place des API entre les syst\u00e8mes AWS et celui de Salesforce. Il nous a fallu 3 jours par distributeur pour un d\u00e9ploiement complet avec une formation en classe sur site dispens\u00e9e \u00e0 tous les utilisateurs.<\/p>\n\n\n\n

Impact sur les entreprises<\/strong><\/h3>\n\n\n\n

Passer au Cloud<\/strong>
Le client a opt\u00e9 pour notre solution cloud, qui offrait une accessibilit\u00e9 depuis n'importe o\u00f9, une \u00e9volutivit\u00e9 insens\u00e9e et des capacit\u00e9s de personnalisation. Contrairement aux solutions sur site, aucune infrastructure n\u2019est requise. De plus, notre application Direct Store Delivery peut \u00eatre install\u00e9e sur des appareils mobiles standard et est compatible avec les syst\u00e8mes Android et iOS. L'\u00e9quipe terrain du client effectue 33 000 visites en toute transparence depuis la solution et traite 30 000 commandes par mois.<\/p>\n\n\n\n

Processus d'approbation<\/strong>
Notre solution r\u00e9pondait \u00e0 l'un des plus grands d\u00e9fis du client en mati\u00e8re de gestion des processus d'approbation. Le client dispose d\u00e9sormais de 70 niveaux d\u2019approbation passant par ses diff\u00e9rents services en un rien de temps et de mani\u00e8re enti\u00e8rement automatis\u00e9e.<\/p>\n\n\n\n

Promotions<\/strong>
Le client g\u00e8re d\u00e9sormais diff\u00e9rents programmes tout au long de l'ann\u00e9e, avec des dates d'expiration et des options de tarification variables. De plus, l'attribution des stocks promotionnels et le respect des prix \u00e9taient g\u00e9r\u00e9s diff\u00e9remment pour les sous-distributeurs, le tout \u00e0 partir d'une seule solution. Les commerciaux servent d\u00e9sormais 49 000 magasins avec ces programmes.<\/p>","protected":false},"featured_media":2064,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false},"case-study-category":[],"class_list":["post-1541","casestudies","type-casestudies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nLeading Omani CPG Distributor implements Ivy to Streamline<\/title>\n<meta name=\"description\" content=\"A leading franchised distributor of PepsiCo products in the Sultanate of Oman, implemented Ivy to 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