{"id":1541,"date":"2021-12-23T10:50:47","date_gmt":"2021-12-23T10:50:47","guid":{"rendered":"https:\/\/elb-ivydev-website-01-1023820660.ap-south-1.elb.amazonaws.com\/?post_type=casestudies&p=1541"},"modified":"2024-06-01T18:01:23","modified_gmt":"2024-06-01T18:01:23","slug":"leading-omani-beverage-distributor-uses-ivy","status":"publish","type":"casestudies","link":"https:\/\/ivymobility.com\/es\/casestudies\/leading-omani-beverage-distributor-uses-ivy\/","title":{"rendered":"El principal distribuidor de CPG de Om\u00e1n implementa Ivy para agilizar los procesos de ventas y operar de manera eficiente"},"content":{"rendered":"

Un distribuidor franquiciado l\u00edder de productos PepsiCo en el Sultanato de Om\u00e1n, implement\u00f3 Ivy para digitalizar sus procesos de ventas. Cuentan con siete l\u00edneas de producci\u00f3n que envasan bebidas en latas, botellas de PET, botellas de vidrio no retornables y jugos Tetra Pack. Tambi\u00e9n comercializan snacks que incluyen patatas fritas Lays, Doritos, etc., y la gama de productos alimenticios Quaker.<\/p>\n\n\n\n

El renombrado distribuidor contaba anteriormente con una soluci\u00f3n de ruta al mercado local durante m\u00e1s de 8 a\u00f1os. Sin embargo, sus negocios en el pa\u00eds iban creciendo y la din\u00e1mica empresarial se estaba volviendo compleja. Las ineficiencias de su sistema heredado se estaban convirtiendo en obst\u00e1culos para su crecimiento.<\/p>\n\n\n\n

Desaf\u00edos empresariales<\/strong><\/h3>\n\n\n\n

Uno de los puntos d\u00e9biles m\u00e1s dif\u00edciles del distribuidor fue el sistema de aprobaci\u00f3n de los subdistribuidores. La autorizaci\u00f3n de nuevos subdistribuidores incluy\u00f3 m\u00e1s de 70 niveles de aprobaciones en la jerarqu\u00eda. Configurar un sistema compatible con 70 niveles de mecanismo de aprobaci\u00f3n era imposible con la soluci\u00f3n existente. Adem\u00e1s, el sistema no admit\u00eda la creaci\u00f3n de esquemas ni la ejecuci\u00f3n de promociones durante todo el a\u00f1o.<\/p>\n\n\n\n

La soluci\u00f3n local tambi\u00e9n plantea el desaf\u00edo de una escalabilidad limitada y, por lo general, los costos de implementaci\u00f3n y mantenimiento superan el costo de la soluci\u00f3n. Los representantes llevaban al trabajo dispositivos pesados que eran incompatibles con otros sistemas, como los sistemas operativos Android o iOS.<\/p>\n\n\n\n

Sin mencionar que la interfaz de usuario de la soluci\u00f3n que no responde conduce a la falta de un sistema f\u00e1cil de usar y basado en la intuici\u00f3n.<\/p>\n\n\n\n

Nuestra soluci\u00f3n<\/strong><\/h3>\n\n\n\n

Identificamos una forma \u00fanica de abordar los desaf\u00edos que enfrenta el distribuidor, utilizando una combinaci\u00f3n de varias soluciones bajo nuestro paraguas. Nuestra experiencia en plataformas como AWS y Salesforce nos dio una ventaja en este caso.<\/p>\n\n\n\n

Nuestra soluci\u00f3n de contabilidad de rutas basada en la nube (Sistema de gesti\u00f3n de distribuci\u00f3n<\/a>), construido sobre la plataforma AWS, se sugiri\u00f3 al distribuidor para gestionar sus operaciones comerciales de un extremo a otro.<\/p>\n\n\n\n

Nuestro Entrega directa en tienda<\/a> o la aplicaci\u00f3n m\u00f3vil Sales Force Automation proporcion\u00f3 una interfaz simple pero f\u00e1cil de usar para los representantes de ventas. La soluci\u00f3n se integr\u00f3 completamente en el sistema administrativo, brindando visibilidad en tiempo real.<\/p>\n\n\n\n

Integramos estas soluciones a la plataforma Salesforce para soportar las aprobaciones multinivel requeridas por el distribuidor. El flujo de datos desde los sistemas AWS al entorno de Salesforce ten\u00eda que ser fluido para que los supervisores y los representantes del distribuidor los validaran. Era la primera vez que integramos un sistema AWS en una soluci\u00f3n de Salesforce para admitir el flujo de datos bidireccional.<\/p>\n\n\n\n

Todo el proyecto tard\u00f3 aproximadamente nueve meses en completarse y cont\u00f3 con 3 fases diferentes. Lanzamos nuestra soluci\u00f3n lista para usar en los primeros 3 meses, seguida de las personalizaciones necesarias en los 3 meses siguientes. La \u00faltima fase consisti\u00f3 en configurar API entre los sistemas AWS y el de Salesforce. Nos llev\u00f3 3 d\u00edas por distribuidor realizar una implementaci\u00f3n completa con capacitaci\u00f3n presencial en el sitio para todos los usuarios.<\/p>\n\n\n\n

Impacto de negocios<\/strong><\/h3>\n\n\n\n

M\u00fadate a la nube<\/strong>
El cliente pas\u00f3 a nuestra soluci\u00f3n en la nube, que ofrec\u00eda accesibilidad desde cualquier lugar, una escalabilidad incre\u00edble y capacidades de personalizaci\u00f3n. A diferencia de las soluciones locales, no se requiere infraestructura. Adem\u00e1s, nuestra aplicaci\u00f3n Direct Store Delivery se puede instalar en dispositivos m\u00f3viles est\u00e1ndar y es compatible con los sistemas Android e iOS. El equipo de campo del cliente realiza 33.000 visitas sin problemas desde la soluci\u00f3n y procesa 30.000 pedidos en un mes.<\/p>\n\n\n\n

Proceso de aprobaci\u00f3n<\/strong>
Nuestra soluci\u00f3n abord\u00f3 uno de los mayores desaf\u00edos del cliente: gestionar los procesos de aprobaci\u00f3n. El cliente ahora tiene 70 niveles de aprobaciones fluyendo a trav\u00e9s de sus diferentes departamentos casi en poco tiempo y de forma totalmente automatizada.<\/p>\n\n\n\n

Promociones<\/strong>
El cliente ahora ejecuta diferentes planes a lo largo del a\u00f1o, con diferentes fechas de vencimiento y opciones de precios. Adem\u00e1s, la asignaci\u00f3n de stock promocional y el respeto de los precios se gestionaron de forma diferente para los subdistribuidores, todo desde una \u00fanica soluci\u00f3n. Los representantes de ventas atienden actualmente a 49.000 tiendas con estos programas.<\/p>","protected":false},"featured_media":2064,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false},"case-study-category":[],"class_list":["post-1541","casestudies","type-casestudies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nLeading Omani CPG Distributor implements Ivy to Streamline<\/title>\n<meta name=\"description\" content=\"A leading franchised distributor of PepsiCo products in the Sultanate of Oman, implemented 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