{"id":10665,"date":"2023-09-20T05:54:29","date_gmt":"2023-09-20T05:54:29","guid":{"rendered":"https:\/\/ivymobility.com\/?post_type=blog&#038;p=10665"},"modified":"2024-09-13T07:51:15","modified_gmt":"2024-09-13T07:51:15","slug":"choosing-the-right-retail-execution-software-for-your-cpg-brand","status":"publish","type":"blog","link":"https:\/\/ivymobility.com\/ar\/blog\/choosing-the-right-retail-execution-software-for-your-cpg-brand\/","title":{"rendered":"\u0627\u062e\u062a\u064a\u0627\u0631 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0645\u0646\u0627\u0633\u0628 \u0644\u0639\u0644\u0627\u0645\u062a\u0643 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0633\u0644\u0639 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a\u0629 \u0627\u0644\u0645\u0639\u0628\u0623\u0629"},"content":{"rendered":"<p>\u0641\u064a \u0635\u0646\u0627\u0639\u0629 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\u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0627\u0644\u0635\u0648\u0631 \u0642\u062f \u0623\u062f\u062e\u0644\u062a \u0627\u0644\u062a\u0634\u063a\u064a\u0644 \u0627\u0644\u0622\u0644\u064a \u0644\u062f\u0639\u0645 \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0623\u0633\u0631\u0639 \u0648\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0625\u0646\u062a\u0627\u062c\u064a\u0629.<\/p>\n\n\n\n<p>\u062a\u0634\u064a\u0631 \u0627\u0644\u062a\u0648\u0642\u0639\u0627\u062a \u0625\u0644\u0649 \u0645\u0633\u0627\u0631 \u0646\u0645\u0648 \u0642\u0648\u064a \u0644\u062a\u0646\u0641\u064a\u0630 \u062a\u062c\u0627\u0631\u0629 \u0627\u0644\u062a\u062c\u0632\u0626\u0629\u060c \u0648\u0645\u0646 \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u062a\u0648\u0633\u0639 \u0628\u0645\u0639\u062f\u0644 \u0646\u0645\u0648 \u0633\u0646\u0648\u064a \u0645\u0631\u0643\u0628 (CAGR) \u064a\u0628\u0644\u063a 9% \u0645\u0646 \u0639\u0627\u0645 2023 \u0625\u0644\u0649 \u0639\u0627\u0645 2033. \u0648\u064a\u0634\u064a\u0631 \u062a\u0642\u0631\u064a\u0631 \u0645\u062c\u0645\u0648\u0639\u0629 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0633\u0648\u0642 (MSG) \u0627\u0644\u0623\u062e\u064a\u0631 \u0625\u0644\u0649 \u0623\u0646 \u0625\u0645\u0643\u0627\u0646\u0627\u062a \u0627\u0644\u0633\u0648\u0642 \u0633\u062a\u0631\u062a\u0641\u0639 \u0625\u0644\u0649 875 \u0645\u0644\u064a\u0648\u0646 \u062f\u0648\u0644\u0627\u0631 \u0623\u0645\u0631\u064a\u0643\u064a. \u0628\u062d\u0644\u0648\u0644 \u0639\u0627\u0645 2033. \u0648\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0644\u0630\u0644\u0643\u060c \u0634\u0647\u062f\u062a \u0635\u0646\u0627\u0639\u0629 \u0627\u0644\u0633\u0644\u0639 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a\u0629 \u0627\u0644\u0645\u0639\u0628\u0623\u0629 \u0627\u0631\u062a\u0641\u0627\u0639\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0641\u064a \u0639\u062f\u062f \u0645\u0642\u062f\u0645\u064a \u0627\u0644\u062d\u0644\u0648\u0644 \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u0637\u0644\u0639\u0648\u0646 \u0625\u0644\u0649 \u0623\u0646 \u064a\u0635\u0628\u062d\u0648\u0627 \u0634\u0631\u0643\u0627\u0621 \u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u064a\u0646.<\/p>\n\n\n\n<p>\u0627\u062e\u062a\u064a\u0627\u0631 <strong><a href=\"https:\/\/ivymobility.com\/ar\/retail-execution\/\">\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0635\u062d\u064a\u062d \u0644\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629<\/a><\/strong> \u064a\u0639\u062f \u0647\u0630\u0627 \u0623\u0645\u0631\u064b\u0627 \u0645\u062d\u0648\u0631\u064a\u064b\u0627 \u0644\u0645\u0624\u0633\u0633\u0629 \u0627\u0644\u0633\u0644\u0639 \u0627\u0644\u0627\u0633\u062a\u0647\u0644\u0627\u0643\u064a\u0629 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643\u060c \u0644\u0623\u0646\u0647 \u064a\u062d\u0645\u0644 \u0627\u0644\u0645\u0641\u062a\u0627\u062d \u0644\u0631\u0641\u0639 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629. \u064a\u0648\u0636\u062d \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0627\u0644\u0634\u0627\u0645\u0644 \u0645\u0646\u0647\u062c\u064b\u0627 \u0645\u0646\u0638\u0645\u064b\u0627 \u0644\u062a\u0642\u064a\u064a\u0645 \u0648\u0627\u062e\u062a\u064a\u0627\u0631 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0645\u0644\u0627\u0621\u0645\u0629\u064b \u0648\u0627\u0644\u0645\u0635\u0645\u0645 \u062e\u0635\u064a\u0635\u064b\u0627 \u0644\u064a\u0646\u0627\u0633\u0628 \u0645\u062a\u0637\u0644\u0628\u0627\u062a \u0639\u0645\u0644\u0643 \u0627\u0644\u0641\u0631\u064a\u062f\u0629.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>1. \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0648\u0627\u0644\u0623\u0647\u062f\u0627\u0641<\/b><\/h4>\n\n\n\n<p>\u0627\u0644\u062e\u0637\u0648\u0629 \u0627\u0644\u0623\u0648\u0644\u0649 \u0647\u064a \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0623\u0647\u062f\u0627\u0641 \u0648\u0627\u0644\u063a\u0627\u064a\u0627\u062a \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0627\u0644\u062a\u064a \u062a\u062a\u0648\u0642\u0639 \u0645\u0624\u0633\u0633\u062a\u0643 \u062a\u062d\u0642\u064a\u0642\u0647\u0627 <strong><a href=\"https:\/\/ivymobility.com\/ar\/Blog\/the-evolution-of-retail-execution-from-pen-paper-to-image-recognition-technology\/\">\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u062a\u062c\u0632\u0626\u0629<\/a><\/strong> \u0628\u0631\u0645\u062c\u0629. \u0642\u062f \u062a\u0634\u0645\u0644 \u0647\u0630\u0647:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0631\u0624\u064a\u0629 \u0641\u064a \u0627\u0644\u0639\u0645\u0644\u064a\u0627\u062a \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u062a\u062c\u0631<\/li>\n\n\n\n<li>\u0632\u064a\u0627\u062f\u0647 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a<\/li>\n\n\n\n<li>\u062a\u062d\u0633\u064a\u0646 \u0627\u0644\u0628\u0646\u0648\u062f \u0644\u0643\u0644 \u0645\u0643\u0627\u0644\u0645\u0629 \u0645\u0628\u064a\u0639\u0627\u062a<\/li>\n\n\n\n<li>\u062a\u062d\u0633\u064a\u0646 \u0625\u062f\u0627\u0631\u0629 \u0627\u0644\u0645\u062e\u0632\u0648\u0646<\/li>\n\n\n\n<li>\u062a\u0639\u0632\u064a\u0632 \u0623\u062f\u0627\u0621 \u0627\u0644\u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a \u0645\u0646 \u062e\u0644\u0627\u0644 \u062a\u0642\u0644\u064a\u0644 \u0648\u0642\u062a \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0641\u064a \u0643\u0644 \u0645\u062a\u062c\u0631<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><b>2. \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631<\/b><\/h4>\n\n\n\n<p>\u0628\u0645\u062c\u0631\u062f \u062a\u062d\u062f\u064a\u062f \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0643 \u0648\u0623\u0647\u062f\u0627\u0641\u0643\u060c \u064a\u062c\u0628 \u0639\u0644\u064a\u0643 \u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u0634\u0627\u0645\u0644 \u0644\u0644\u062a\u0643\u0644\u0641\u0629 \u0648\u0627\u0644\u0639\u0627\u0626\u062f \u0644\u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0639\u0627\u0626\u062f \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0644\u0644\u0628\u0631\u0646\u0627\u0645\u062c. \u0643\u062d\u0644 \u0645\u0624\u0633\u0633\u064a\u060c \u0642\u062f \u064a\u0643\u0648\u0646 \u0645\u0646 \u0627\u0644\u0635\u0639\u0628 \u062a\u0648\u0642\u0639 \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0644\u0623\u0646 \u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0642\u062f \u064a\u0638\u0647\u0631 \u0628\u0637\u0631\u0642 \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0645\u062b\u0644 \u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u0639\u0627\u0626\u062f\u0627\u062a\u060c \u0648\u062a\u0642\u0644\u064a\u0644 \u0632\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u062a\u062c\u0631\u060c \u0648\u0632\u064a\u0627\u062f\u0629 \u0625\u0646\u062a\u0627\u062c\u064a\u0629 \u0648\u0643\u0644\u0627\u0621 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>3. \u0642\u062f\u0631\u0627\u062a \u0627\u0644\u062a\u0643\u0627\u0645\u0644<\/strong><\/h4>\n\n\n\n<p>\u064a\u062c\u0628 \u0623\u0646 \u064a\u062a\u0643\u0627\u0645\u0644 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0628\u0633\u0644\u0627\u0633\u0629 \u0645\u0639 \u0623\u0646\u0638\u0645\u062a\u0643 \u0627\u0644\u062d\u0627\u0644\u064a\u0629\u060c \u0645\u062b\u0644 \u0623\u0646\u0638\u0645\u0629 \u062a\u062e\u0637\u064a\u0637 \u0645\u0648\u0627\u0631\u062f \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a (ERP) \u0623\u0648 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CRM) \u0623\u0648 \u0623\u0646\u0638\u0645\u0629 \u0646\u0642\u0627\u0637 \u0627\u0644\u0628\u064a\u0639 (POS). \u064a\u0636\u0645\u0646 \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0627\u062a\u0633\u0627\u0642 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u064a\u0642\u0644\u0644 \u0645\u0646 \u0625\u062f\u062e\u0627\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u064a\u062f\u0648\u064a\u064b\u0627\u060c \u0645\u0645\u0627 \u064a\u0641\u062a\u062d \u0645\u0633\u0627\u0631\u064b\u0627 \u0644\u0645\u0635\u062f\u0631 \u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u062d\u062f \u0641\u064a \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0641\u0639\u0644\u064a \u0636\u0631\u0648\u0631\u064a \u0644\u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a\u0629.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>4. \u0627\u0644\u062a\u062e\u0635\u064a\u0635 \u0648\u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u062a\u0648\u0633\u0639<\/strong><\/h4>\n\n\n\n<p>\u0627\u0628\u062d\u062b \u0639\u0646 \u062d\u0644\u0648\u0644 \u0628\u0631\u0645\u062c\u064a\u0629 \u0645\u0635\u0645\u0645\u0629 \u062e\u0635\u064a\u0635\u064b\u0627 \u0644\u0630\u0644\u0643&nbsp;<strong><a href=\"https:\/\/ivymobility.com\/ar\/case-study\/leading-consumer-goods-company-builds-perfect-store-strategy-in-european-markets-with-ivy-mobility\/\">\u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643\u0644 \u0645\u0646\u0638\u0645\u0629<\/a><\/strong>\u064a\u062c\u0628 \u0623\u0646 \u064a\u062a\u0628\u0646\u0649 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0639\u0645\u0644\u064a\u0627\u062a \u0643\u0644 \u0645\u0624\u0633\u0633\u0629. \u0643\u0645\u0627 \u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0642\u0627\u0628\u0644\u0627\u064b \u0644\u0644\u062a\u0637\u0648\u064a\u0631 \u0644\u0627\u0633\u062a\u064a\u0639\u0627\u0628 \u0646\u0645\u0648 \u0639\u0645\u0644\u0643.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ivymobility.com\/wp-content\/uploads\/2023\/09\/software.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><b>5. \u0623\u0645\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0648\u0627\u0644\u0627\u0645\u062a\u062b\u0627\u0644<\/b><\/h4>\n\n\n\n<p>\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0645\u0648\u0641\u0631 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u064a\u062a\u0628\u0639 \u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u0623\u0645\u0627\u0646 \u0627\u0644\u0642\u064a\u0627\u0633\u064a\u0629 \u0627\u0644\u0635\u0646\u0627\u0639\u064a\u0629 \u0648\u064a\u0644\u062a\u0632\u0645 \u0628\u0644\u0648\u0627\u0626\u062d \u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u0645\u062b\u0644 \u0627\u0644\u0644\u0627\u0626\u062d\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u0644\u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (GDPR) \u0641\u064a \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629 \u062d\u064a\u062b\u0645\u0627 \u0623\u0645\u0643\u0646 \u0630\u0644\u0643.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>6. \u062a\u0642\u064a\u064a\u0645 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u0648\u0638\u0627\u0626\u0641<\/b><\/h4>\n\n\n\n<p>\u0642\u0645 \u0628\u0635\u064a\u0627\u063a\u0629 \u0645\u062e\u0637\u0637 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\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a<\/li>\n\n\n\n<li>\u0627\u0644\u062a\u0642\u0627\u0631\u064a\u0631 \u0648\u0644\u0648\u062d\u0627\u062a \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a<\/li>\n\n\n\n<li>\u0642\u0645 \u0628\u0625\u062c\u0631\u0627\u0621 \u062a\u062d\u0644\u064a\u0644 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0645\u0642\u0627\u0628\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u062a\u0623\u0643\u062f \u0645\u0646 \u0627\u0644\u0625\u0639\u062f\u0627\u062f \u0641\u0648\u0642 80% \u0645\u0646 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0644\u062a\u0642\u0644\u064a\u0644 \u0627\u0644\u062a\u0643\u0627\u0644\u064a\u0641 \u0627\u0644\u0625\u0636\u0627\u0641\u064a\u0629 \u0627\u0644\u0645\u062a\u0643\u0628\u062f\u0629 \u0639\u0646\u062f \u0637\u0644\u0628\u0627\u062a \u0627\u0644\u062a\u063a\u064a\u064a\u0631.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><b>7. \u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645<\/b><\/h4>\n\n\n\n<p>\u064a\u062c\u0628 \u0623\u0646 \u064a\u0643\u0648\u0646 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0633\u0647\u0644 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0644\u0643\u0644 \u0645\u0646 \u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0648\u0645\u0648\u0638\u0641\u064a \u0627\u0644\u0645\u0643\u0627\u062a\u0628 \u0627\u0644\u062e\u0644\u0641\u064a\u0629. \u0648\u064a\u0646\u062f\u0631\u062c \u0647\u0624\u0644\u0627\u0621 \u0627\u0644\u0645\u0648\u0638\u0641\u0648\u0646 \u0636\u0645\u0646 \u0641\u0626\u0629 \u0627\u0644\u062d\u062f \u0627\u0644\u0623\u062f\u0646\u0649 \u0645\u0646 \u0627\u0644\u0645\u0624\u0647\u0644\u0627\u062a\u060c \u0648\u062e\u0627\u0635\u0629 \u0623\u0648\u0644\u0626\u0643 \u0627\u0644\u0642\u0627\u062f\u0645\u064a\u0646 \u0645\u0646 \u0627\u0644\u0623\u0633\u0648\u0627\u0642 \u0627\u0644\u0622\u0633\u064a\u0648\u064a\u0629. \u0648\u0645\u0646 \u062b\u0645\u060c \u0641\u0625\u0646 \u0625\u062c\u0631\u0627\u0621 \u0627\u062e\u062a\u0628\u0627\u0631\u0627\u062a \u0642\u0627\u0628\u0644\u064a\u0629 \u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0648\u0637\u0644\u0628 \u0627\u0644\u0639\u0631\u0648\u0636 \u0627\u0644\u062a\u0648\u0636\u064a\u062d\u064a\u0629 \u0644\u062a\u0642\u064a\u064a\u0645 \u0643\u0644 \u062d\u0644 \u0645\u0646 \u0634\u0623\u0646\u0647 \u0623\u0646 \u064a\u0636\u0645\u0646 \u0645\u0644\u0627\u0621\u0645\u062a\u0647 \u0644\u0643\u0644 \u0641\u0626\u0629 \u0645\u0646 \u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629\u060c \u0648\u0633\u0647\u0648\u0644\u0629 \u0627\u0644\u062a\u0646\u0642\u0644 \u0648\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/ivymobility.com\/wp-content\/uploads\/2023\/09\/roi.jpg\" alt=\"\u062a\u062d\u0644\u064a\u0644\u0627\u062a \u0628\u064a\u0627\u0646\u0627\u062a Cpg\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>8. \u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0648\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645<\/strong><\/h4>\n\n\n\n<p>\u0627\u0628\u062d\u062b \u0639\u0646 \u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u064a\u0646 \u0648\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u062d\u0627\u0644\u0629 \u0644\u0641\u0647\u0645 \u0645\u062f\u0649 \u062c\u0648\u062f\u0629 \u0623\u062f\u0627\u0621 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0641\u064a \u0633\u064a\u0646\u0627\u0631\u064a\u0648\u0647\u0627\u062a \u0627\u0644\u0639\u0627\u0644\u0645 \u0627\u0644\u062d\u0642\u064a\u0642\u064a. \u062a\u0633\u0627\u0639\u062f\u0643 \u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0648\u064a\u0628 \u0639\u0644\u0649 \u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0627\u062a \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0627\u0644\u062a\u064a \u0643\u062a\u0628\u0647\u0627 \u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u0623\u0633\u0627\u0633\u064a \u0627\u0644\u062d\u0627\u0644\u064a\u0648\u0646. \u0627\u0646\u062a\u0628\u0647 \u0625\u0644\u0649 \u0627\u0644\u062a\u0639\u0644\u064a\u0642\u0627\u062a \u0627\u0644\u0648\u0627\u0631\u062f\u0629 \u0645\u0646 \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0645\u0634\u0627\u0628\u0647\u0629 \u0644\u0634\u0631\u0643\u062a\u0643.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>9. \u062e\u0637\u0629 \u0627\u0644\u062a\u0646\u0641\u064a\u0630<\/strong><\/h4>\n\n\n\n<p>\u0642\u0645 \u0628\u0648\u0636\u0639 \u062e\u0637\u0629 \u0648\u0627\u0636\u062d\u0629 \u0644\u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c \u0627\u0644\u0645\u062e\u062a\u0627\u0631\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u062c\u062f\u0627\u0648\u0644 \u0627\u0644\u0632\u0645\u0646\u064a\u0629 \u0648\u0627\u0644\u0623\u062f\u0648\u0627\u0631 \u0648\u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0627\u062a \u0648\u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u0644\u062a\u062a\u0628\u0639 \u0627\u0644\u062a\u0642\u062f\u0645. \u0642\u062f \u062a\u0633\u062a\u063a\u0631\u0642 \u062d\u0644\u0648\u0644 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0648\u0642\u062a\u064b\u0627 \u0623\u0637\u0648\u0644 \u0644\u0644\u062a\u0631\u062d\u064a\u0644 \u0648\u0627\u0644\u062a\u0646\u0641\u064a\u0630.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>10. \u0627\u0644\u062f\u0639\u0645 \u0648\u0627\u0644\u062a\u062f\u0631\u064a\u0628<\/b><\/h4>\n\n\n\n<p>\u062a\u0642\u064a\u064a\u0645 \u0645\u0633\u062a\u0648\u0649 \u062f\u0639\u0645 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0630\u064a \u064a\u0642\u062f\u0645\u0647 \u0645\u0632\u0648\u062f \u0627\u0644\u0628\u0631\u0646\u0627\u0645\u062c. \u0646\u0638\u0631\u064b\u0627 \u0644\u0623\u0646 \u0648\u0643\u0644\u0627\u0621 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0648\u0627\u0644\u062a\u062c\u0627\u0631 \u0644\u064a\u0633\u0648\u0627 \u0639\u0644\u0649 \u062f\u0631\u0627\u064a\u0629 \u0628\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627\u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0645\u0648\u0638\u0641\u064a \u0627\u0644\u062f\u0639\u0645 \u0644\u062f\u064a\u0643 \u064a\u062a\u0645\u062a\u0639\u0648\u0646 \u0628\u0627\u0644\u0643\u0641\u0627\u0621\u0629 \u0648\u064a\u0645\u0643\u0646\u0647\u0645 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0645\u0639 \u0627\u0644\u0645\u0634\u0643\u0644\u0627\u062a \u0641\u064a \u0623\u0642\u0644 \u0648\u0642\u062a \u0645\u0645\u0643\u0646. \u0641\u0643\u0631 \u0641\u064a \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u062f\u0649 \u062c\u0648\u062f\u0629 \u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u062a\u062f\u0631\u064a\u0628 \u0648\u0627\u0644\u0645\u0633\u0627\u0639\u062f\u0629 \u0627\u0644\u0645\u0633\u062a\u0645\u0631\u0629 \u0641\u064a \u0643\u062b\u064a\u0631 \u0645\u0646 \u0627\u0644\u0623\u062d\u064a\u0627\u0646 \u0644\u0636\u0645\u0627\u0646 \u0627\u0644\u0627\u0646\u062a\u0642\u0627\u0644 \u0627\u0644\u0633\u0644\u0633 \u0648\u0627\u0644\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0641\u0639\u0627\u0644 \u0644\u0644\u0628\u0631\u0646\u0627\u0645\u062c.<\/p>\n\n\n\n<p>\u2014-<br>\u0639\u0646\u062f \u0627\u062e\u062a\u064a\u0627\u0631 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0646\u0641\u064a\u0630 \u0627\u0644\u0628\u064a\u0639 \u0628\u0627\u0644\u062a\u062c\u0632\u0626\u0629\u060c \u0645\u0646 \u0627\u0644\u0636\u0631\u0648\u0631\u064a \u0645\u0631\u0627\u0639\u0627\u0629 \u0639\u0648\u0627\u0645\u0644 \u0645\u062b\u0644 \u0627\u0644\u062a\u0633\u0639\u064a\u0631 \u0648\u062e\u064a\u0627\u0631\u0627\u062a \u0627\u0644\u0646\u0634\u0631 \u0648\u0633\u0645\u0639\u0629 \u0627\u0644\u0628\u0627\u0626\u0639. \u062a\u0646\u0641\u064a\u0630 Ivy Retail \u0647\u0648 \u0623 <strong><a href=\"https:\/\/ivymobility.com\/ar\/ebooks\/image-recognition-powered-by-ivy-eye-for-improved-profitability\/\">\u062d\u0644 \u0627\u0644\u0628\u0631\u0645\u062c\u064a\u0627\u062a \u0627\u0644\u0642\u0627\u0626\u0645\u0629 \u0639\u0644\u0649 \u0627\u0644\u0633\u062d\u0627\u0628\u0629<\/a><\/strong> \u0627\u0644\u0630\u064a \u064a\u0642\u062f\u0645 \u0645\u062c\u0645\u0648\u0639\u0629 \u0648\u0627\u0633\u0639\u0629 \u0645\u0646 \u0627\u0644\u0645\u064a\u0632\u0627\u062a \u0648\u0627\u0644\u0648\u0638\u0627\u0626\u0641 \u0628\u0633\u0639\u0631 \u062a\u0646\u0627\u0641\u0633\u064a. \u0625\u0646\u0647 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